The Rolex GMT-Master II "Coke" with Jubilee bracelet, specifically the reference 16710, occupies a hallowed space in the pantheon of iconic watches. Its instantly recognizable black and red (hence "Coke") bezel, combined with the luxurious comfort of the Jubilee bracelet, makes it a highly sought-after piece for collectors and enthusiasts alike. This article will explore the nuances of this particular model, delving into its history, features, variations, and the current market landscape surrounding its price and availability.
The Allure of the 16710 Coke Jubilee:
The 16710, produced from roughly 1988 to 2007, represents a transitional period in GMT-Master II history. Before the introduction of the ceramic bezel in later models, the aluminum bezel of the 16710 offered a unique patina and character that developed over time, reflecting the watch's history and the wearer's journey. This aging process, often referred to as "fading," is a significant factor in the desirability of vintage 16710s, with some examples exhibiting stunning variations in color and tone. The contrasting red and black bezel, reminiscent of a Coca-Cola can, is what gives this model its enduring nickname, "Coke."
The Jubilee bracelet, with its five-piece link design, contributes significantly to the watch's overall elegance and comfort. Its flexibility and subtly curved profile make it a pleasure to wear, enhancing the already exceptional aesthetics of the 16710. The combination of the sporty GMT function with the refined Jubilee bracelet creates a versatile timepiece suitable for both formal and informal occasions.
Rolex 16710 Coke Price: A Market in High Demand
The price of a Rolex 16710 Coke has experienced a dramatic surge in recent years, reflecting its increasing popularity and collectability. Several factors contribute to this price appreciation:
* Limited Availability: Production ceased in 2007, making authentic examples increasingly scarce. The supply is finite, while demand continues to grow.
* Desirable Features: The combination of the iconic "Coke" bezel, the comfortable Jubilee bracelet, and the robust and reliable movement makes it a highly sought-after watch.
* Condition and Authenticity: The condition of the watch significantly impacts its price. Unworn or near-mint examples command top dollar, while watches showing signs of wear will have a lower value. Verifying authenticity is crucial, as counterfeit watches are prevalent in the market.
* Market Trends: The overall luxury watch market has been experiencing significant growth, further driving up prices for desirable models like the 16710 Coke.
The price range for a 16710 Coke varies considerably depending on condition, box and papers (original documentation), and the seller. Expect to pay anywhere from several tens of thousands of dollars for a well-worn example to well over $30,000 for an exceptional, near-mint condition watch with complete accessories. This price reflects the watch's historical significance and its place as a highly sought-after collector's item.
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